Tony Hawk, one of the most popular skateboarders in the world, plans to build a skate park in the metaverse. The initiative, which will be completed in partnership with The Sandbox and Autograph, will also create voxel representations of the skateboarder in the form of NFTs, which can be used in the world of The Sandbox metaverse.
Tony Hawk takes skateboarding into the metaverse
More and more athletes are taking their activities to the metaverse for their fans to enjoy and connect with them in these virtual worlds. Tony Hawk, one of the most popular skateboarders in the world, has announcement it will build a digital skateboard park in the metaverse. The site will be built in partnership with The Sandbox, an Ethereum-based metaverse experience, to create a park where players can take their NFTs and skateboard freely.
The skater will also collaborate with Autograph, a high-profile NFT company co-founded by Tom Brady, to produce NFTs based on his most memorable moments and clothing, which fans will also be able to tap into in The Sandbox metaverse. This won’t be the artist’s first foray into the NFT movement, as he has already released several NTF collections, even accompaniement some with physical skateboards.
Of his next move, Hawk said:
I’ve been a fan of new technologies all my life – from early video games and personal computers with CGI capabilities – so I’m fascinated by the metaverse and excited to bring our culture into the virtual landscape of The Sandbox.
The skateboarder is an early supporter of cryptocurrency, having bought bitcoin in 2012 after hearing about it on the now defunct Silkroad marketplace.
A metaverse hub for celebrities and brands
The Sandbox, a metaverse platform based on the Ethereum blockchain, is becoming a hub for celebrities and brands to explore the metaverse by launching experiences and digital representations of their products. The game has scored partnerships with Snoop Dogg, Adidas, The Walking Dead, Jamiroquai, Playboy, and others. Companies like Ubisoft and Square Enix have released some of their IP addresses to The Sandbox metaverse, bringing Rabbids and Dungeon Siege into this digital world.
The company was reported to consider a new funding round that would bring in $400 million at a $4 billion valuation, sources say. However, this has not materialized since the reports. The latest capital injection The Sandbox has received past in November, when the company raised $93 million in its Series B funding round.
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